In this webinar, popular physician blogger Dr. Rink Murray discusses blogging as an important branding awareness tool. Learn how to manage your time as a doctor blogger and choose topics that, paired with artful social media, can improve treatment outcomes, save time in the exam room, and increase practice growth. Find your writer’s voice so that you can become a trusted resource for referring physicians and patients.
Part 1: Why should a doctor blog?
Part 2: Picking topics, developing a voice & making your blog successful
Question & Answer
About the speaker
Dr. Rink Murray is an award-winning reproductive endocrinologist at Tennessee Reproductive Medicine and a beloved physician blogger. After earning an English degree from Colorado College, Dr. Murray embarked on a career in journalism, taking a job as an editor at PC Magazine in New York City. He was later a reporter for the Chattanooga News/Free Press, where he won the National Association of Consumer Affairs Advocates award for best reporting.
After medical school and fellowship, Dr. Murray spent two years with Fertility Associates of Memphis, where he maintained a busy practice, specializing in endocrine disorders and infertility.
During this time he received numerous awards from hospital staff, patients and residents for his dedication to teaching and delivering outstanding, compassionate and ethical care. He has been elected into America’s Best Doctors every year following his first year in practice.